Ecommerce is evolving so rapidly it’s hard for merchants to keep up. So, what do brands need to think about when venturing into the world of headless commerce? Todd Welling and Andrew Potkewitz from Overdose. are here to tell us all about the challenges and opportunities of decoupling the front end from your back end.
08:00: Keeping pace for rapid technology changes
09:45: The evolution of traditional ecommerce
18:45: What exactly is headless commerce?
26:30: The Rise of FAS
28:15: The challenges and opportunities of FAS
36:20: Removing the chokepoints
43:00: The answer: Composable commerce
47:00: Should brands consider evolving into composable commerce?
53:55: What you need to consider for a seamless shift to headless commerce