All PostsApparelBeautyCosmeticsEcommerceEntrepreneurLogisticsPodcast Search for: Mary Berko July 26, 2022 An ecommerce brandâs guide to shipping internationally (and 3 myths, busted) International shipping. For many brands, this subject can bring forth a visceral reaction. Maybe a cringe, an eye roll, or even a shudder⌠Why? Shipping... Mary Berko July 12, 2022 Top marketing strategies e-commerce brands should try in 2022 What makes a brand successful? It might be easy to create your own website and social channels for your new brand⌠but is this enough? Mary Berko June 29, 2022 Sippinâ & Shippinâ is back! Tune into Season 2 Alright, everyone⌠Welcome to Season Two of Sippinâ & Shippinâ! Weâre back and weâre better than ever. Itâs been a while, huh? A lot has... Mary Berko February 23, 2022 What is brand voice? And why does it matter in ecommerce? When consumers think of branding, itâs likely that logos come to mind over anything else. The iconic Apple, the Nike Swoosh, the Starbucks mermaid or... Mary Berko February 18, 2022 Cosmetics brand Young Nails uses content to drive community in ecommerce (and you can too) The goal in ecommerce is always growth. But, what does growth mean for online brands? Weâve got a little tip for you: itâs not just... Mary Berko February 16, 2022 4 ways to build a strong ecommerce brand Ecommerce brands are everywhere.. Yes, everywhere! On social media âexploreâ pages, in commercials, between Instagram Stories and TikTok videos, during YouTube binge sessions, and moreâŚ... Mary Berko February 11, 2022 Should you be using chatbots as an online merchant? Customer experience is the backbone of any successful store, especially when it comes to ecommerce brands. But, itâs not always easy to engage and connect... Mary Berko February 09, 2022 How to improve your search engine optimization (SEO) If youâve been in the ecommerce space as an online merchant, itâs very likely that âSEOâ has come up in conversation at some point. It... Mary Berko February 02, 2022 Ecommerce subscriptions: should you be exploring this business model for your brand? Disney+, Hulu, Apple TV, Netflix, HBO⌠Feeling like subscription services have skyrocketed lately? Youâre not wrong. (And those are just a few!) Within the last... Mary Berko January 28, 2022 How to make your brand more eco-friendly Ecommerce has grown rapidly over the past few years. In 2020, brands across the globe began to shift to a digital focus with the onset... Pages: 1234567Load More