It’s safe to say that since the start of the pandemic, the outlook for brick and mortar has been gloomy at best. With more consumers than ever shopping online, this has been matched by a corresponding drop in in-store sales. While ecommerce made up over a fifth of retail sales in 2020, physical retail dropped by 14%.
What works and what doesn’t work in Business? It’s a golden question. And one that every entrepreneur wishes they had the answer to. The world of business is full of pitfalls and curveballs. But we don’t always hear about the mistakes to avoid – until it’s a little too late to avoid them. We hear all about brands and their successes, but not the 411 on how or why they made the decisions that took them to the top.