direct-to-consumer Archives | Sippin' & Shippin'

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4 ways to build a strong ecommerce brand

December 14, 2023February 16, 2022 by Mary Berko

Ecommerce brands are everywhere.. Yes, everywhere! On social media ‘explore’ pages, in commercials, between Instagram Stories and TikTok videos, during YouTube binge sessions, and more… If you’re been online this week, it’s very likely that you’ve come across content from several ecommerce brands.

Zero-waste packaging vs. sustainable packaging: What’s the difference?

November 11, 2022June 8, 2021 by Brian Weinstein

It’s safe to say that sustainable packaging has definitely hit the mainstream. Retail titans including L’Oréal, PepsiCo, Unilever, and Walmart, have now committed to using 100% reusable, recyclable or compostable packaging by 2025 – a major step towards creating a more circular economy.

Why retailers are betting big on brick and mortar

December 14, 2023April 20, 2021 by Brian Weinstein

It’s safe to say that since the start of the pandemic, the outlook for brick and mortar has been gloomy at best. With more consumers than ever shopping online, this has been matched by a corresponding drop in in-store sales. While ecommerce made up over a fifth of retail sales in 2020, physical retail dropped by 14%.

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