The direct to consumer marketplace has never been more competitive. So, what separates the brands that succeed from those that don’t? We speak (and drink) with Founder & CEO of Brunt Workwear, Eric Girouard, about how he built a thriving online brand just seven months after launching.
04:50: The blue-collar work ethic
23:50: The origins of Brunt
31:00: Tackling friction points